Brand Identity & Landing Pages for AI Startups

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I help pre-seed and seed AI startups look fundable and get more conversions.

Brand Design & Landing pages that Convert

AI code review that thinks ahead - Visual identity and Landing page for a B2B developer tool

Overview

Revue is a fictional AI-powered code review tool that analyzes pull requests before human reviewers open them, helping engineering teams catch security issues, performance bottlenecks, and logic bugs earlier.

The goal was to create a brand and landing page that appealed to engineering leaders who are skeptical of marketing-heavy developer tools and care more about product credibility than flashy visuals.

Overview

Revue is a fictional AI-powered code review tool that analyzes pull requests before human reviewers open them, helping engineering teams catch security issues, performance bottlenecks, and logic bugs earlier.

The goal was to create a brand and landing page that appealed to engineering leaders who are skeptical of marketing-heavy developer tools and care more about product credibility than flashy visuals.

The Challenge

Most AI developer tools look nearly identical:

Dark backgrounds
Blue and purple gradients
Generic AI imagery
Vague messaging

As a result, many products fail to build trust with technical buyers.

The challenge was to create a brand that felt precise, reliable, and built by engineers.

The Solution

A precision-first identity

The visual identity was built around a single idea:

Code review is about precision.

Every design decision reinforced that message.

Sharp-corner logo system
Teal verification badge inspired by passing tests and clean merges
Structured typography and layouts
Minimal visual noise

Diff-based visual language

Instead of abstract AI graphics, the brand uses familiar developer elements:

Code diffs
Pull request interfaces
Review annotations
Red/green change indicators

This makes the product immediately recognizable to its audience and strengthens credibility.

Results

Deliverables

Logo system
Brand identity
Color & typography system
Component library
Landing page (Desktop & Mobile)
Product UI mockups
Brand guidelines

Key Takeaway

Developer tools earn trust through clarity and proof, not marketing hype.

Revue was designed to feel like a product built by engineers, for engineers.

Brand

Strategy, Direction, Art Direction

Some of my other Projects

Brand Identity

Check all of my Designs

Services

From your first landing page to a full product design system - I do it all, so your team can stay focused on building.

Everything your startup needs to look legit

Landing Page Design

Home

A conversion-optimised single page built to turn curious visitors into booked demos fast. Your hero, your story, your CTA. Done in 14 days.

Mobile Responsive

2 Revisions

Dev Handoff

14 - Day Delivery

Brand Identity

jatin.design

For YC AI Startups

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Brand Usage

Primary

Dark

Outlined

Tag Style

Logo, color system, typography, and visual language - all cohesive, all built to make your startup look fundable from day one.

Logo Mark

Color System

Typography

Foundation First

Full Website Design

Home

Pricing

About

Up to 6 pages - All designed to grow with your startup from seed to Series A. Includes a full design system in Figma so your engineers have everything they need.

Design System

3 Revisions

Walkthrough Call

3-4 weeks Delivery

Pitch Deck Design

Problem

Solution

Traction

Team

CEO

CFO

CTO

A sharp, investor - ready deck designed for YC Demo Day and fundraising meetings. Tells your story in 10 slides, looks great on a projector, and works cold over email.

10-15 Slides

Data Visualization

On-brand

Demo day ready

How it works

A focused, no-fluff process designed around speed and results for early-stage teams.

From Kickoff to live in 7 days

A focused, no-fluff process designed around speed and results for early-stage teams.

Discovery Call

Clarity

We talk through your product, your audience, and what "a great outcome" looks like. No lengthy briefs, just a sharp 45-min conversation.

Day 1

Strategy & Wireframes

I map out the page structure and messaging hierarchy before touching visuals - because copy and structure drive conversions, not aesthetics.

Day 2

Full design in Figma

Wireframe

Colored Version

A pixel-perfect, responsive design delivered in Figma - ready to hand off to your dev team or hand off to me.

Day 3-5

Revisions & Delivery

Developer Handoff

Design System

Colors & Typography

Components & Variants

Spacing & Tokens

Two rounds of revisions, final files, and a walkthrough call. Your page is ready to ship.

Day 6-7

Results

The goal isn't a beautiful page - it's more demos, more trust, and faster growth for your startup.

"Jatin delivered a landing page that looked better than anything we could have built in-house - and we had it live before our Product Hunt launch. The demo bookings started coming in the same week."

⭐⭐⭐⭐⭐

Anika R.

Co-founder, seed-stage AI startup

"Jatin delivered a landing page that looked better than anything we could have built in-house - and we had it live before our Product Hunt launch. The demo bookings started coming in the same week."

⭐⭐⭐⭐⭐

Anika R.

Co-founder, seed-stage AI startup

"Jatin delivered a landing page that looked better than anything we could have built in-house - and we had it live before our Product Hunt launch. The demo bookings started coming in the same week."

⭐⭐⭐⭐⭐

Anika R.

Co-founder, seed-stage AI startup

Limited spots available each month

Ready to launch in 7 days?

Book a free 15-min discovery call. No pitch, no pressure just a clear plan for your AI startup.

Book your free call

I help pre-seed and seed AI startups turn traffic into demos with high-converting landing pages in 7 days.

Landing Pages

Brand Identity

Full Web Design

Pitch Decks

Landing Pages

Brand Identity

Full Web Design

Pitch Decks

Overview

OverviewRevue is a fictional AI-powered code review tool that analyzes pull requests before human reviewers open them, helping engineering teams catch security issues, performance bottlenecks, and logic bugs earlier.

The Challenge

Most AI developer tools look nearly identical:

Dark backgrounds

Blue and purple gradients

Generic AI imagery

Vague messaging

As a result, many products fail to build trust with technical buyers.

The challenge was to create a brand that felt precise, reliable, and built by engineers.

The Solution

A precision-first identity

The visual identity was built around a single idea:

Code review is about precision.

Every design decision reinforced that message.

Sharp-corner logo system

Teal verification badge inspired by passing tests and clean merges

Structured typography and layouts

Minimal visual noise

Diff-based visual language

Instead of abstract AI graphics, the brand uses familiar developer elements:

Code diffs

Pull request interfaces

Review annotations

Red/green change indicators

This makes the product immediately recognizable to its audience and strengthens credibility.

Results

Deliverables

Logo system

Brand identity

Color & typography system

Component library

Landing page (Desktop & Mobile)

Product UI mockups

Brand guidelines

Key Takeaway

Developer tools earn trust through clarity and proof, not marketing hype.

Revue was designed to feel like a product built by engineers, for engineers.

Overview

Revue is a fictional AI-powered code review tool that analyzes pull requests before human reviewers open them, helping engineering teams catch security issues, performance bottlenecks, and logic bugs earlier.